KSR Group · PT Kuat Surya Raga · Surabaya

Everyday wellness brands, made in Surabaya.

KSR Group is the company behind BloomLab, everyday drinks made by natural fermentation and sold online in Indonesia, Malaysia and the Philippines. BloomLab works with Bloom360, a health and fitness app with real coaches, owned by PT Anugerah Wijaya Raga.

Fermented drinks
Surabaya

GutReset pouch TummyZen jar UraZen jar

Health & fitness app
Android · iOS · web

Bloom360 app home screen with the three Bloom Rings for protein, calories and fiber (demo account)
Legal name
PT Kuat Surya Raga
Founded
21 February 2023
Based in
Surabaya, East Java, Indonesia
Contact
support@ksrgroup.id

01 · What we do

From product to customer, in house.

We develop our own products, sell them directly and through marketplaces, and build the software that connects the two.

Brands

Consumer wellness brands

We develop and own BloomLab: drinks and powders made by natural fermentation, kefir and selected spices, produced in Surabaya. Every BloomLab product is Halal certified.

Retail & e-commerce

Direct and marketplace sales

Customers buy from our online store bloomlab.id, through WhatsApp customer service, and from our official stores on TikTok Shop, Shopee and Tokopedia in Indonesia and on Shopee in Malaysia and the Philippines.

Software

In-house tools

Our team builds the software we use for orders, customer service, content and reporting, connected to the platforms we sell on through their official APIs. Qualifying BloomLab orders also include a membership of the Bloom360 app.

02 · Brands

Two brands, working together.

BloomLab is our own brand. The Bloom360 app is owned by PT Anugerah Wijaya Raga, and qualifying BloomLab orders include a Bloom360 membership.

Fermentation & spice lab · Surabaya

Drinks and powders made by natural fermentation and selected spices, for everyday gut comfort. Eight products, sold in Indonesia and abroad.

Health & fitness app

One app for food, training, runs, sleep and progress, with coaching from real people. For adults 18 and over, on Android, iOS and the web. The Bloom360 app is owned by PT Anugerah Wijaya Raga.

More about the brands

03 · How we work

Standards we keep.

The rules we work by, from the label on a pack to the way we handle a customer's data.

Honest product claims

We say what is in each product and what it is for, without medical promises. Our content is general information, not medical advice, and results differ from person to person.

Registered and certified

All BloomLab products are Halal certified. MetaBloom and LunaBloom are registered with BPOM; GutReset, TummyZen, UraZen, Supagreen, HerCycle and Ricelim are registered as home-industry food (PIRT).

Careful with personal data

We collect only what we need to serve customers and run the business, and we follow Indonesia's Personal Data Protection Law (UU No. 27 Tahun 2022).

Privacy Policy